The purpose of this paper is to critically engage the work of a generation of new cultural studies theorists. This work appears in a volume entitled New Cultural Studies: Adventures in Theory (Eds. Gary Hall and Clare Birchall: 2006), which purports to have launched a new project of cultural studies by introducing the work of a post-Birmingham generation of theorists and practitioners. The theorists claim that the so-called “theory revolution” is over, and the erstwhile hotbeds of high theory are currently returning to a more humanist ethos and more politically useful modes of research and analysis. But it is also said that this new generation of cultural studies theorists does not jettison theory altogether for, paradoxically, it is a generation shaped by theory itself, and which continues to see in it the means of thinking through some of the most important issues and problems in contemporary culture and society.
|Keywords:||New Cultural Studies, Eurocentric, New Left, Anti-capitalism, Imperialism|
Reader in English, Department of Postgraduate Studies, Punjabi University, Patiala, Rajpura, Punjab, India