Elitist Echelons: The Institutional Identity of Online Book Reviewing in the Netherlands

By Jeroen Dera.

Published by The International Journal of Books, Publishing, and Libraries

Format Price
Article: Print $US10.00
Published online: July 1, 2016 $US5.00

The introduction of new media intensifies the need of traditional media to re-evaluate their institutional function and, more importantly, to reshape their identity. Presenting a case study from the field of book reviewing, this article critically explores this tension between old and new media. In order to grasp such a friction, it makes use of the concept of institutional identity, which is defined as a complex blend of an institution’s auto-presentation and hetero-presentation. Analyzing the institutional identity of the Dutch book reviewing website “De Reactor,” the article shows how a discrepancy between the acts of auto-presentation and hetero-presentation reveals a discursive battle between old and new media.

Keywords: Media Change, Book Reviewing, Literary Criticism, Institutional Identity

The International Journal of the Book, Volume 14, Issue 3, September 2016, pp.27-32. Article: Print (Spiral Bound). Published online: July 1, 2016 (Article: Electronic (PDF File; 516.094KB)).

Jeroen Dera

Lecturer and PhD Candidate, Dutch Language and Culture, Radboud University, Nijmegen, Netherlands